Waking Up With Melissa Ruiz

After a short summer hiatus, we’re back—clearer, deeper, and more devoted to your quantum CEO. In this solo transmission, we’ll break down why identity precedes strategy and how upgrading your self-concept (not just your to-do list) is the lever that actually scales to multi-six and seven figures. From “pause = acceleration” to the energetic difference between reacting and responding, you’ll get real-world frameworks plus embodied practices you can implement today.You’ll hear how at Melissa Ruiz Empowerment we simplified our own product suite to scale with fewer, deeper containers—and why clients don’t just buy your offer; they buy the frequency of the one who sells it. Expect journal prompts, identity audits, and the exact questions to ask yourself before you hit “publish,” so your strategy flows from a regulated, millionaire nervous system.A BREAKDOWN OF THIS EPISODE:00:00 – Identity is the strategy07:05 – Detaching from the old CEO identity10:20 – The Millionaire Frequency15:40 – Strategy without identity