Happy Hour Podcast With Dee And Shannon

In this episode of The Retreat Leaders Podcast, Shannon Jamail is joined by social media strategist and author Robin Nathaniel (@robbinmarx) to dig into what it really takes to build a retreat brand that thrives online—without having to chase every trend. Robin brings two decades of experience in social media and shares how to focus on authentic, audience-focused content that stands out in an AI-driven world. From aligning your content with your brand's voice to Robin's powerful SYNC framework (Simple, Yield, Natural, Change), this episode is packed with gems for retreat leaders who want to grow their impact without burning out online. They also discuss: The myth of “going viral” and why it’s overrated How to identify your content bandwidth and platform sweet spot Why “100% human-made” content is gaining new value The power of speaking directly to your audience like a best friend A sneak peek into Robin’s Social Media Sync Bundle, made just for you! Grab your free Social Media Sync Bundle from Robin: landth