Adexchanger
AI In Ads – And Ads In AI
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:41:50
- More information
Informações:
Synopsis
Paul Longo, GM or AI in ads at Microsoft Advertising, breaks down what it means to bring ads into conversational experiences and how AI-powered tools are changing the way advertisers work. Plus: Microsoft may be shutting down the Xandr DSP next year, but that doesn’t mean it’s getting out of the ad tech game.