Hubshots - The Unofficial Down Under Hubspot Podcast

010 - Marketing Industry Trends for 2016

Informações:

Synopsis

Welcome to Episode 10 of HubShots! Recorded: Tuesday 08 December 2015 For show notes please visit: http://hubshots.com/episode-10/ Welcome Our first podcast recording in the same location (usually it is all via Skype) Shot 1: Inbound Thought of the Week Inbound lives on because we are getting emails notifying us of new Inbound talks that were recorded at the conference being made available on the site. eg: Don't Feed the Racists: Merredith Branscombe: http://www.inbound.com/blog/merredith-branscombe-bold-talks Shot 2: HubSpot feature/tip of the Week Understand how HubSpot buckets together traffic in the sources report: http://knowledge.hubspot.com/articles/KCS_Article/Reports/How-does-HubSpot-categorize-visits-contacts-and-customers-in-the-Sources-Report#detailed_rules e.g. be careful when setting the ute parameters from paid search e.g. if you use banner or cpm (instead of cpc or ppc) as the medium they will get bucketed into Other instead of Paid Search Shot 3: Challenge of the Week Setting up f