Hubshots - The Unofficial Down Under Hubspot Podcast

Welcome to Episode 50 of HubShots! Recorded: Monday 05 September 2016 | Published: Thursday 15 September 2016 Full show notes available here: http://hubshots.com/episode-50/ Welcome Shot 1: Inbound Thought of the Week Inboundcountdown.com - 64 days left Good interview by George from The HubCast with Kim Darling who is the Event manager for Inbound: https://www.thesaleslion.com/hubcast-107-inboud16-interview-kim-darling/ Thursday morning keynote still needs to be filled, who will it be: Serena Williams? Shot 2: HubSpot Feature/Tip of the Week Using the HubSpot Lead Scoring Academy Project: http://academy.hubspot.com/projects/customer-projects-lead-scoring This is another one of the HubSpot tools that is under utilised. You can start with some simple engagement behaviours, and also demote certain contact attributes eg free email accounts: And also use some custom properties that others in the team have marked eg: Determine point values PRO TIP: For the best results, you'll want to stick to a 0-1