Exposure Ninja Digital Marketing Podcast | Seo, Ecommerce, Digital Pr, Ppc, Web Design And Cro

We studied 7 million finance keywords and found one industry getting absolutely decimated by Google's AI Overviews.The results are staggering: 58% of Google searches now end in no clicks, ChatGPT serves 5.5 billion monthly active users, and AI Overviews appear in 38% of mortgage searches and 52% of financial advisory queries — yet most businesses remain completely unprepared for this shift.But here's what shocked us most: this isn't just happening to "AI-vulnerable" industries.For marketing leaders ready to adapt rather than resist, this represents the greatest competitive advantage opportunity in a decade.In this episode, I reveal:• The startling reality behind our 7 million keyword analysis — including why even "Your Money or Your Life" topics aren't immune to AI disruption• How AI Overviews create an average 15.49% drop in click-through rates (and why this is actually fantastic news if you sell products directly)• The Investopedia case study that will terrify content mar