Ontrack With Judy Warner

Join Zach Peterson as he sits down with Keven Coates, Senior Electrical Engineer at Novium Designs, for an in-depth preview of his upcoming PCB West presentations. This conversation covers essential topics every PCB designer needs to master, from signal integrity fundamentals to thermal management and design for manufacturing best practices. Discover why silicon company data sheets shouldn't be taken as gospel, learn about common assembly pitfalls that can kill first-run yields, and understand the critical importance of working with your fabrication and assembly partners early in the design process. Keven shares decades of experience from his time at Texas Instruments and offers practical insights that can save you months of rework and costly mistakes.