2 Babes Talk Supply Chain

Amit Sharma of Narvar talks about leveraging intelligent communication to boost consumer trust, create memorable shopping experiences & maximize conversions. IN THIS EPISODE WE DISCUSS:   [07.56] Amit’s career journey, and how it led him to establish Narvar. [10.12] An overview of Narvar – who they are, what they do, and how they help their customers. “Online, after we buy, there’s a waiting period. And often that waiting period is overlooked, or under-invested. We help businesses engage their customers with the intention of driving long term loyalty and advocacy.” [12.54] The ideal client for Narvar. [14.28] Amit’s take on the biggest e-commerce challenges right now, especially when it comes to the post-purchase experience. “Once you buy a product, it’s a chore. ‘Find a tracking number; When can I get it?; Do I have to be at home,?; Will the package be secure?’… There are all these questions that lead to anxiety about the order you placed. So the challenge is to build the trust every step of the way.”