Scaling Up Business Podcast

What if working harder is actually a lie that’s making your business worse?In this episode, Bill shares a story of a billion-dollar company brought to its knees by a CEO who hustled too hard. What once starts as ambition can quickly turn into micromanagement and business confusion. Bill breaks down why hustle culture is a lie, what it’s really costing you, and how to shift out of this chaotic mode and into something much more sustainable. Topics explored in this episode:(0:15) The Billion-Dollar Crashout*The story of an ad tech CEO who lost 90% of company value by trying to do everything.*Why over-involvement, scattered priorities, and non-stop hustle backfired.(3:50) The Myth of More ‘Hustle’ *Hustle culture is a lie!!!(6:10) It’s Time to Shift Out of the HustleGet Clear: Define a breakthrough BHAG and long-term strategy.Build the Culture: Hire well, clarify roles, coach continuously.Execute Intentionally: Prioritize, track key metrics, and meet with rhythm.Get a Life: Really make conscious time fo