Marketing School | Digital Marketing | Online Marketing

In #781, Eric and Neil discuss the marketing channel you are taking for granted. Tune in to hear what you should be leveraging, but are probably neglecting. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: The Number 1 Marketing Channel You Are Taking For Granted (But Shouldn't) [00:35] The number one search engine in the world is Google. [00:45] The second search engine is YouTube. [01:45] YouTube can suck you in for hours without you realizing. [02:08] Neil recently sent an email out about whether he boosted others’ traffic. [02:20] He received thousands of replies and is responding to all of them. [02:45] Most of the respondents have said that Eric has, indeed, helped them boost their traffic with his podcast, videos, and blogs. [0322] Based on their YouTube comments, Eric and Neil find they get a higher rate of interaction with YouTube. [03:45] Google is now putting more resources into YouTube. [04:22] If you are going to go on YouTube, upload the same content to Facebook and LinkedIn. [04:41