Critical Mass Radio Show
Critical Mass April 6, 2011
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:51:27
- More information
Informações:
Synopsis
Ray Williams, President of Jade Range talks with host Ric Franzi about the strategies and tactics he is using to re-build his commercial cooking brand. Also Ray shares how Jade uses "celebrity chefs" to help his brand achieve market differentiation.
