Marketing School | Digital Marketing | Online Marketing

In episode #735, Eric and Neil discuss how to do content marketing on a budget. Tune in to hear what steps you can take to save some money. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to Do Content Marketing on a Budget [00:45] Right now, Eric is cutting his content marketing budget. [01:00] They decided to collaborate or work on getting guest posts. [01:47] KissMetrics grew by reaching out to other content marketers and offering a platform. [02:27] You can get people to write for free if you offer publicity and other opportunities for exposure. [03:15] There are a lot of writers out there writing well-researched long-form content. [03:52] Infogram or Canva are great ways to repurpose content and turn it into infographics. [04:35] The content re-usage framework is a great line of thinking and a great way to save money. [05:32] That’s it for today! [05:36] If you could take two minutes out of your day, we are trying to improve the listening experience for you, so go to Singlegrain.com/surv