Marketing School | Digital Marketing | Online Marketing

In episode #740, Eric and Neil discuss what you should do when you aren’t growing. Tune in to hear how you can stimulate growth. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: What Should You Do When You're Not Growing [00:45] If Eric is in a rut, he likes to take a break. [01:08] Clearing his head allows him to move forward and come up with better/new ideas. [01:25] When people stop growing, it is because they are relying on old tactics. [01:37] Neil likes to run drastic experiments to test out new ideas. [01:53] Growth is often boosted by unorthodox methods. [02:00] At Crazy Egg, they grew quickly by switching the homepage from a long sales page, to a much shorter, concise page. [02:15] They also tested the “sign in with Google” option, which worked out well. [02:35] After those methods began to hurt them, they switched it up again. [03:15] In general, if growth slows down, do the opposite of what you are currently doing. [03:30] Eric has a friend that does video advertising. [03:55] His sec