Steve Blank Podcast
Vertical Markets 3: Reducing Risk in Startups
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:04:02
- More information
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Synopsis
Reducing Risk – Simulation versus Customer Development If you remember the first part of this discussion, startups face two types of risk; invention risk and/or customer/market risk. In either type of startup you want to put in place processes in place to reduce risk.