Marketing School | Digital Marketing | Online Marketing

In episode #810, Eric and Neil discuss the pitfalls of being an Amazon seller. Tune in to hear how you can avoid losing your shirt. Eric and Neil have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Amazon Sellers May Go Out of Business If They Don't Do This [00:45] Eric went to an Ecommerce conference and Amazon was the talk of the conference. [01:00] When it comes to Amazon, there is a lot of “short-termism”. [01:20] When you work on Amazon, you do not control the customers. [01:45] Marketing has now moved to being an omni-channel approach. [02:20] Amazon is growing, but as it grows, there will be more and more competition. [02:35] Because of this, you need to diversify. [04:20] As an Amazon seller, you will find that shady marketers will screw up your revenue. [04:45] Amazon sellers’ rev