Marketing School | Digital Marketing | Online Marketing

In episode #925, we discuss whether publishing is worth the hassle. Tune in to hear if publishing has helped our careers. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Is It Worth Writing a Book? [00:40] Eric is writing a book called, Levelling Up. [00:47] It’s about entrepreneurship. [01:15] There are many steps to publishing, the first of which is writing a proposal and pitching your book. [01:49] Neil has a New York Times bestseller on the market. [02:05] He feels it didn’t help increase his speaking fees or business. He would not publish again. [02:50] His book was unrelated, so he feels it would have helped to write a book that was more relevant to his business. [03:22] Selling books isn’t as effective as getting new visitors to your website. [03:43] Eric thinks Neil will co