Sales Gravy: Jeb Blount

The BTN Prospecting Method (Money Monday)

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Synopsis

WARNING: This Monday’s message will be one of the most powerful hacks you’ll ever integrate into your life—because it’s simple, easy to put into practice, and it works. It has the potential, over the course of time, to change everything for you. It’s the BTN method, and I learned it from a friend of mine who completely transformed his life and his habits by mastering this one straight-forward tactic. Forgiving Yourself When You Get Off Track In James Clear’s book, Atomic Habits, he talks about a strategy for making a habit stick: never miss two days in a row. In other words, if you mess up on Monday—if you skip your workout or drop the ball on your new habit—you give yourself permission to let it go. But get right back on track by Tuesday. You never miss two days in a row and allow those mistakes to pile up and push you right back into the bad habit you are trying to change. I love this advice because it reminds us we’re all human. We’re going to slip up. Life happens—kids get sick, you get sick, clients