Marketing School | Digital Marketing | Online Marketing

In episode #850, we discuss whether link building is still relevant. Tune in to hear what you should focus on in 2019. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Should You Focus on Link Building in 2019? [00:40] Spend time on it, but don’t let it be your primary focus. [01:15] Take an omni-channel approach to marketing. [01:35] Moz and Search Engine Land take up most of the listings. Bigger brands take up more space. [01:51] Focus on building your brand; the omni-channel approach is key to this. [02:45] You won’t succeed immediately. [02:55] Creating content and building a funnel will help you gain momentum. [03:15] It’s not a numbers game, it’s about quality. [04:00] Google doesn’t want to penalize everyone, they want to show the most relevant sites. [04:25] Try to do it rig