Marketing School | Digital Marketing | Online Marketing

In episode #868, we discuss a tactic that the best marketers use. Tune in to hear what you can do to up your game. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: The Best Marketers Do This [00:40] The best marketers document. [01:04] Whatever tactic you’re using, document it so that it’s repeatable for other people on your team. [01:35] You won’t know what is working unless you document it. [02:22] Eric documents anything he has done two or three times. [02:36] Tracking in Google Drive was difficult, so Eric’s team had to come up with alternative solutions. [03:00] Create an internal workplace Wiki to track everything. [03:45] Looop is a great training option, as is Trainual. [04:15] If you are going to document, get the whole company on board. [05:03] It’s a chore, but in the lon