Marketing School | Digital Marketing | Online Marketing

In episode #1438, we share seven creative ways to invest in marketing, from offering a free tool to adding an up and/or down-sell on your checkout page. But it doesn’t all start and end with marketing—there are other ideas related to your business that can go a long way to indirectly boost your sales. Tune in to hear how you can get a celebrity to speak about your product or service!  TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 7 Creative Ways to Invest In Marketing. [00:31] Consider offering free tools such as Ubersuggest to generate traffic.  [01:01] Visit sites like CodeCanyon and pay a small price for a free tool.  [01:23] Examples of what you can do from a broader business perspective. [02:32] Add at least one upsell and down-sell on your checkout or thank you page.  [03:14] Give your customers the option of being notified when a product is back in stock.  [03:39] The benefits of doing mouse tracking on your website to improve the user experience.  [04:23] Why you might consider using commu