Marketing School | Digital Marketing | Online Marketing

In episode #1847, we give you our top strategies for vetting marketers before hiring them. People often aren’t willing to spend the extra money on a solid vetting process, but the fact is that making a bad hire costs more. Tune in to hear how to use strategies like testing and extreme reference checking to optimize your hiring process. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Nifty Ways To Vet The Best Marketers Before Hiring Them. [00:25] The cost of a bad hire is bigger than an a solid hiring process. [00:47] Asking candidates how they would solve specific problems and testing them. [02:05] Lessons for hiring from Who. [02:33] Using written prompts and combining past experience with hypotheticals. [03:36] Vetting clients on their social media platforms. [03:55] Using extreme reference checking. [05:09] That’s it for today! [05:10] Go to marketingschool.io/live to learn more about our upcoming live event.   Get ad-free listening plus exclusive content with Marketing School Pro. Try for f