Marketing School | Digital Marketing | Online Marketing

In episode #2201, Neil and Eric ask how many marketing channels one person should focus on. As a marketer, it’s easy to feel like you need to be a jack of all trades, especially if you’re working at a young startup. But once a company gains more resources they have the option of allowing marketers to narrow their focus. Not only is narrowing your focus a great way to grow, but it also solves a lot of problems. Tune in to learn why you should not just do that with your business, but with your marketing as well. TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: How Many Marketing Channels Should One Person Focus On? [00:25] How you should distribute your marketing employees once you are able to grow and scale your team. [01:13] The downside of trying to be a jack of all trades as a marketer. [01:33] Why a good leader should ensure his marketers aren’t overburdened. [02:23] Why being focused allows you to grow and how to extend that to your marketing team. [02:30] That’s it for today! Don’t forget to rate,