Marketing School | Digital Marketing | Online Marketing

In episode #2369, we talk about the fact that Meta and Google no longer have the majority of the advertising market share! This is a big deal in some respects but also has not impacted these giants' revenue substantially so far. Tune in to hear about what could happen in the near future and a few more thoughts on the pros and cons of monopolies. TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: Meta and Google No Longer Have Majority of the Advertising Market Share. [00:29] High-level statistics relating to Google and Meta. [00:51] Why the decrease in market share is not reflective of their revenue? [01:23] The predicted growth of digital advertising. [02:21] New options for advertising across the digital landscape. [04:05] Avoiding complacency and the benefits of competition. [04:31] That’s it for today! [04:38] Go to https://www.marketingschool.io for more resources! Links Mentioned in Today’s Episode: Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io