Talent Magnet Institute Podcast

Jon Thurmond, of HR Social Hour, is the guest host of this week’s episode of the Talent Magnet Institute Podcast. He is pleased to welcome Katrina Kibben. Katrina uses their technical marketing expertise and way with words to help both established and emerging brands develop and deliver creative, strategic recruitment marketing that makes the right people apply. They are the Founder and CEO of Three Ears Media, a company of talented copywriters that specialize in writing for recruiting. In this episode, Katrina and Jon are talking about what leaders need to be doing to create positive impacts for their companies’ futures, how to eliminate the barriers that hinder people from applying to job postings, and how leaders can show they care about their employees. Leaders need to learn how to write for recruiting; this is an important first step in impacting their companies’ future. [1:39] Katrina says that many leaders are bringing unknown biases into the hiring process. This is hindering the people we want to a