Service Design Show

You've never heard this on the Show before... I'm referring to a design tool that most people disregard, even laugh about when they first hear about it. They say it's childish, something you can't take seriously in a professional context. But as you'll hear in today's conversation, this tool holds immense power. Not only that, it helps you better align with your true self and what you truly want to contribute to the world. And the best thing? You already have this tool in your possession. We all do. So, what is this magical tool? It's your dreams. Now, I know what you're thinking. Dreams, really?! But hear me out, it's actually not that crazy. Why do we always talk about design thinking and design doing, and not about design dreaming? If anything, I'd argue that the times we live in demand we dream more to envision a better future. Our amazing guest, Courtney Morgan, helps us tap into the power of our dreams. She shares practical examples of the power of collective dreaming. We address the misconceptio