On Brand: A Podcast About Branding For Brand Builders, By Brand Builders

Answering Difficult Questions Can Create Breakthrough Brand Stories

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Synopsis

“You have to look beyond the color and logos with brand identity. They're really the product of something deeper." It's this kind of brand introspection that Gregory Diehl excels at. As the author of two best-selling books including Brand Identity Breakthrough, Gregory has a unique, global, and modern perspective on how we build brands both online and off. We discussed all of this and more on this week's episode of the On Brand podcast. About Gregory Diehl Raised in California, author Gregory Diehl embarked at age 18 on a global quest for learning, self-discovery, entrepreneurship, and inquiry. Since then, Gregory has lived and worked in 45 countries and continues to use his experiences to help others along the path of self-fulfillment through exploration. This year, he published two Amazon bestsellers in business, travel, and personal development. He helps entrepreneurs prepare complex value messages across many mediums, and offers unconventional lifestyle coaching and brand identity consultancy for impassio