On Brand: A Podcast About Branding For Brand Builders, By Brand Builders

"Does your brand exist legally? The depends on what your brand is.” We only tackle the big questions on this podcast! Our guest this week isn’t a branding author, marketing strategist, or someone working in the trenches, building brands. But she helps people do just that. Jenny Odegard is a lawyer focusing on people and companies in advertising, marketing, and other creative industries. We discussed what your brand should know about the law on this week’s On Brand podcast. About Jenny Odegard Jenny Odegard started Odegard Law with the goal of being an advocate for the creative class in New York, which she sees as being neglected by the larger legal industry. She began working with freelancer friends and independent agencies, growing the practice to represent people and companies in marketing, advertising, production, designers of every variety, makers of beautiful objects, the fashion industry, and many more. Jenny has helped take companies from an idea over a beer to flourishing businesses by establishing ne