On Brand: A Podcast About Branding For Brand Builders, By Brand Builders

“You’re going to get judged by your video.” If this quote scares you, you’ll want to listen to this week’s episode. With 80% of online content set to be video by 2019 more brands are pushing into the space. However, many are afraid of looking stupid. We talked about using video to build your brand and your business this week on the On Brand podcast with Wistia cofounder and CEO Chris Savage. About Chris Savage Chris Savage is the cofounder and CEO of Wistia, a web-based video hosting solution built for businesses. After graduating from Brown University, Chris and his co-founder, Brendan Schwartz, started Wistia in Brendan’s living room in 2006. Chris founded the company with the goal of helping businesses effectively market their products or services more creatively through video. Recently, Savage and Schwartz turned down an offer to sell Wistia and took on $17.3M in debt instead, which allowed them to buy out their investors, gain full control of Wistia, and take the path less traveled in the tech industry.