On Brand: A Podcast About Branding For Brand Builders, By Brand Builders

How to Humanize Your Brand with Beth Trejo

Informações:

Synopsis

“It’s the simple things that I think people overlook because they’re trying to be so complicated or complex.” Beth Trejo is a force. As CEO and Founder of Chatterkick, she works to infuse the world of social media and digital marketing with a human spark. We discussed all of this and more on this week’s episode of the On Brand podcast. About Beth Trejo Beth Trejo is the leader, mentor, torchbearer, innovator, founder and CEO of Chatterkick. As a trailblazing entrepreneur, Beth loves to take risks and starting Chatterkick in 2012 was her biggest one yet. Defying the odds of successful female-founded start-ups, Beth not only prevailed, she grew her company with a predominantly female staff. Beth started her social media agency with a lot of goals in mind, like redefining how businesses connect with people and providing a human connection in the digital world. But she also had a deliberate goal to advance the role of women in the tech industry and enhance the potential of Siouxland women in order to create real