On Brand: A Podcast About Branding For Brand Builders, By Brand Builders

“The most important part of any brand is the team.” Matt Barnett would know. A serial entrepreneur, Matt’s latest venture is Bonjoro, a B2B asynchronous video platform helping organizations connect with their customers. We discussed all of this and more on this week’s episode of the On Brand podcast. About Matt Barnett A British designer & Artist, Matt Barnett moved to Australia where Bonjoro was born from a sales hack for his first business. Matt and the team decided to go all-in on the idea, and 3 years later Bonjoro has snowballed into a startup success story with a fully remote team across 6 countries and 5 continents. Matt’s love of building great products is only surpassed by his total commitment to building great business culture, and his goal is to be the next Zappos, to be the most-loved brand in the world.” Episode Highlights How to build your startup brand as a team? We talked a lot about the intersection of brand origins and team origins and how often, these two intersect. Matt says that you need