On Brand: A Podcast About Branding For Brand Builders, By Brand Builders

“All companies and all brands should be working toward being the best version of themselves that they can be across all lenses of their impact on the world.” Eric Ressler knows a thing or two about brands making at impact. That’s the focus of his work as Founder and Creative Director at Cosmic, an agency helping brands build their awareness by having a strong social impact in the world. We discussed all of this and more this week on the On Brand podcast. About Eric Ressler Eric Ressler is the Founder and Creative Director at Cosmic, a Social Impact Creative Agency. Cosmic empowers social impact organizations to catalyze real-world change by helping them nail their impact story, build brand awareness, and inspire action. By and large, the traditional strategies and approaches in the social impact space are still based on what worked well in the pre-digital era. This leaves many organizations under-resourced, siloed, and struggling to reach their full impact potential—because they are not leveraging the power o