Scaling Up Business Podcast

How do you use public speaking to strategically advance your business, career, or projects?In this episode, Blair Bryant Nichols shares insights on how to build a speaking platform that connects with audiences and helps achieve your goals. Blair founded BBN Creative Management, where he coaches entrepreneurs, executives, and subject-matter experts on how to craft impactful public personas and compelling keynotes.Topics explored in this episode:- Why storytelling is the key to connecting with your audience.- Common mistakes speakers make—and how to avoid them.- The importance of identifying your niche audience and tailoring your message.- How to make virtual speaking engagements look and feel as dynamic as live ones.- Strategies for turning unpaid talks into major business opportunities.Chapters:(02:30) Blair’s Journey from Publishing to Speaking Management(08:15) What Makes a Keynote Memorable(14:00) Virtual Speaking: Technology Tips and Tricks(21:30) Turning Your Expertise into a Speaking Platform(33:20) How