Ask Rezzz

By “you” focus, I mean that you want to make your emails about the other person, not about you, your business.Kai Davis wrote an amazing piece around this on and I’ll link that in the show notes. He shows you exactly how to write a You Focused email.Here is the simple 4-step process I dive into for cold emailing for freelancersCompliment themSpend time researching for a quick win to provide themProvide them a resource to find out more about that quick winShare with them the benefit of your serviceBy going into cold emailing with the intention of educating and serving the recipient first, you’ll be way more successful in the end.