Ask Rezzz

This is actually an easy question to answer and I hope that by answering it, you may understand a bit why I talk about the things I do with respect to testing the market, talking to customers, etc.My biggest failure as a freelance came when I released a product into the wild called WP Field Guides.My idea was what I builtIt was to educate people on the best practices of WordPress and targeted to businesses wanting to manage and grow their website.I got the idea from the leads that would come into my business, but then either because of budget or timing, they didn’t become clients.I took those reasons of budget and timing as a reason to build this product that I could offer as a sort of down-sell to leads that didn’t sign up with me.I went off writing up these guides, posts, created a website, social media profiles, linked up the e-commerce store and laid out all the pieces to fulfill the orders.Why it failedWell guess what? I sold 4.What happened you ask? Well here’s what happened. I took the WP Field Guides