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A134 - What can I use for social proof when starting as a freelancer?
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:06:21
- More information
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Synopsis
This question came from Mario inside of Feast. And he is starting his career as a freelancer.In building a website, a landing page to send leads and prospects to, or during a sales conversation, testimonials and social proof are great tools to use.But when starting out you haven’t built those up yet. So what can you do?Since you haven’t built up a track record of successful projects with actual results, you can play to the human side of business.People to peoplePeople want to work with people they trust, people that are reliable, and people that are likable.No one wants to have a bad experience. Experience is heavily based on the human element more than anything else.What is your “superpower”?The first tactic to do is send an email to your colleagues, friends, and family asking a simple question.“What do you believe to be my ‘superpowers’ or traits and characteristics that you believe to be unique to me?”This may seem a bit weird to them to get out of the blue, so frame it in a way that explains why you are