Ask Rezzz
A162 - How do I grow my audience and awareness?
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:05:31
- More information
Informações:
Synopsis
You don’t need to spend a ton of money on Facebook or Google Ads to generate awareness and grow your business. Look at Dropbox as a simple example.What they did was create a free tool that made it easy for people to download, put on their computer, and share files with others.Simple, effective, and most of all useful.How can you do this with your services? Easy, create something useful for your target client that you can give away for free.Let’s say you are an ecommerce developer? Create a calendar of dates over the year that are important sale days for ecommerce shops to keep in mind.If you are a designer, how many mockups of websites have been tossed aside over the years? Tons I’m sure. Bundle up a few of them and release that as website templates.If you are a photographer, package up a bunch of photos and release them as stock photography.Offer these up as freebies on your website that folks can get in exchange for their email address.You want to make your free thing specific enough to your ideal client so