Ask Rezzz

A183 - How do you go about breaking into a niche (Part 2)?

Informações:

Synopsis

First, you want to create a page on your website to send folks you are talking to who are looking to you for your specialized service.On this page it’s important to put 4 sections:Who the service is for?What problem you are solving for them?How you solve that problem?Social proof of the problem and solutionKeep it simple and make a call-to-action to reach out with their request. This can even be to your email address if you want.The idea is to test the market, not build something complex that you don’t even know will work.Making funnels and ad campaigns and email automations will come much later on. The time here is best spent talking with potential customers and gauging your new market.Second, review your existing footprint online, and if your niche market is essentially a re-vamp of your pricing and such, you may want to consider removing your pricing from your website if it’s there.Just so that there isn’t confusion for your new lead should they find your old pricing.Keep in mind that you are running your