Ask Rezzz

This is a great question because I’m all about doubling down on what’s working.Making word of mouth more predictable though is key here. You want to create opportunities that make word of mouth easy for those spreading the word.Even though this was a question that came from my newsletter, I wanted to share it here, because I’m sure that word of mouth is your #1 lead generator.I’m going to share with you 2 specific strategies to help you make your word of mouth more predictable.Follow up sequenceWhen you are getting word of mouth, you are building your trust by proxy. That’s the warmest of leads because they are getting a personal recommendation from someone they already trust. The next step for you is to get them sold by presenting your solution.In order to access that trust by proxy, then once someone becomes a past client, put them into a queue for a follow-up sequence.This can be super simple and not complicated at all.30 days after offboarding60 days after offboarding90 days after offboarding120 days afte