Ask Rezzz

Let’s assume for the sake of brevity that you are segmenting your list at least to the point of people who have bought and haven’t bought from you.If you are like me, you are tag happy, they want to track everything someone on their list does and so they tag everything.This is great, but if you don’t do anything with the information, it’s just clutter in your CRM or email marketing platform.There really are 2 things to focus in on when you are segmenting your email list.-------------------