Road To Seven

How A Community Pivots Your Business

Informações:

Synopsis

Hailey Verity has made multiple enormously successful entrepreneurial pivots. Her secret? A knack for tapping into the needs of her community and developing solutions that resonate. Hailey left her job as a classroom teacher after the premature birth of her son. Through speaking with parents on the playground, she discovered a need for a half-day kindergarten enrichment program in the area.Hailey launched a kindergarten enrichment program out of her home — her first entrepreneurial venture. Her only marketing effort was an email sent to a handful of other parents in the community.She was booked solid within just three days.Years later, after learning that her area was transitioning to full-day kindergarten, Hailey signed with a direct sales company. Rather than using the pushy hard sell, she sold in alignment with her values — becoming a top seller!Hailey realized that many women her age struggled to feel good about themselves and their clothes. She wanted to help them express themselves through their style a