Behavioral Grooves Podcast

Influential is probably not a word you use to describe yourself if you are the quiet/smart/kind type of person. Furthermore, you probably have misconceptions about what it even means to have influence. Zoe Chance believes intelligent and caring people are precisely those who should learn how to harness their influence and then use it for bigger, more socially important issues. And she practices what she preaches! Zoe is donating half of the profits from her new book to fight the climate crisis.  “Influence Is Your Superpower: The Science of Winning Hearts, Sparking Change, and Making Good Things Happen” is the fantastic new book that Zoe has written. On this episode of Behavioral Grooves, we delve into Zoe’s clever way of framing system 1 and system 2 thinking, how being influential isn’t as hard as it appears, and about what she likes to call The Magic Question! As a professor at the Yale School of Management, Zoe studies and teaches influence, focusing on research-based strategies to create positive impact