For The Love Of Money Podcast | Business | Philanthropy | Entrepreneur | Lifestyle And Success With Chris Harder

571. Is Public Relations A Worthwhile Investment? with Jen Gottlieb, Co-Founder of Superconnector Media

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Synopsis

Let’s face it: social media ads aren’t nearly as effective as they used to be. Lori and I have been thinking about how we can take our brands to the next level this year by taking the next step with PR. That’s why on today’s show, Lori and I sit down with PR expert Jen Gottlieb to discuss her modern, authentic approach to getting her clients on mainstream media platforms.    Jen shares the methodology behind her ‘Be on TV’ Bootcamp and inspiring success stories of people who have gone through the program. We also talk about building confidence and establishing yourself as an expert. Tune in to learn about how you can get started on your PR journey without spending thousands of dollars!    IN THIS EPISODE, WE TALK ABOUT: Why having your name in mainstream media is essential for your credibility  Taking the intimidation out of PR  What kind of budget you should set aside for PR How to create genuine, powerful connections Why you should avoid ‘pay-to-play’ PR opportunities  Tools for overcoming imposter syndrom