Adexchanger
Insight Is A Man’s Best Friend, With Mars Pet Nutrition
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:51:38
- More information
Informações:
Synopsis
Personalization and customization are great, but when marketers go overboard with targeting, they don’t cast a wide enough net to attract new customers and foster growth, says JP Jansen, SVP of marketing and CMO for North America at Mars Pet Nutrition.