Jumblethink

Rethinking Video Ads with Zack Slingsby

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Synopsis

Everyone is creating content. There are vloggers, podcasters, bloggers, social media influencers, and authors creating content every day. They are saturating platforms with a unique point of view, stories, and sometimes not so great content. With the ease of creating content you can get your story and passion stories told, but how do you stand out when there is so much noise? Today's guest Zachary Slingsby is helping individuals and brands create better videos and video ads. The kind of content that goes 'viral' and is shared around the world. In this episode, he shares how you can find the right message for your audience and start standing out with both ads and everyday posts. We also dive deep into the craft of storytelling.About Zachary SlingsbyZachary Slingsby is the founder and creative director of Human Factor Media, a New York-based creative production agency that believes brands should make videos people actually want to watch. Zack’s background is not in digital or film but in creative and te