Scaling Up Business Podcast

Why is creating memorable experiences more crucial than ever in today’s event industry?In this episode, Bill speaks with Rennie Colelli about his inspiring journey from a teenage DJ to leading a top-tier AV production company. Rennie shares how he scaled his business twice, first in social events and later in corporate, emphasizing the importance of trust, innovation, and strategic reinvention. The discussion offers valuable insights for entrepreneurs looking to navigate growth, overcome challenges, and deliver world-class experiences.Rennie Colelli is a dynamic entrepreneur who turned his passion for music and live entertainment into a thriving event production business, bb Blanc.Key topics that Bill and Rennie explore in this episode: - The challenges of scaling a business.- How delivering unforgettable experiences builds lasting client relationships.- Why corporate events offer broader opportunities compared to social events.- Insights on technical innovations transforming live and virtual event produ