Mind Pump: Raw Fitness Truth

In this episode, Sal, Adam and Justin speak with Matthew Januszek, entrepreneur and founder of Escape Fitness. His take on the new 49ers Fit gym? (3:25) From roller-skates to bodybuilding: His introduction into fitness. (4:24) Where did the idea for the gym equipment company come from? (6:50) What did the process of scaling look like? (11:57) How his passion for fitness fueled the company's early mishaps. (13:35) When where they able to service outside the UK? (17:22) The moment he knew it was time to quit his day job and go all in. (18:06) Why success is not a straight line. (20:00) What attributes have served him the most? (21:54) The crucial things that have contributed to his success. (23:43) What practices does he put in place to forge quality relationships? (26:15) Their evolution of marketing and advertising. (29:20) The differences between the US and European markets/trends. (33:13) His take on moving the gym experience to the home setting. (37:56) What separates his company from the rest? (40:02) Ho