Mind Pump: Raw Fitness Truth

In this episode Sal, Adam & Justin speak with Jason Phillips about the five things to look for when hiring and online coach and how to transition into online coaching. Is it common that people are getting bad programs online? (2:32) The appeal of being an online coach. (6:45) Five Things to Look for in an Online Coach. (8:13) #1 – Have a connection-based model. (10:18) #2 – Look at their process for creating the results you want. (21:54) #3 – Application over education. (26:44) #4 – Retention over acquisition. (32:59) #5 – Over Deliver on service. (43:40) How do I transition into online coaching? (48:14) #1 - Social proof above everything else will win. (49:30) #2 - Train people for free! (51:55) #3 - Lead generation is a function of value. (55:50) The difference between education online versus in-person. (59:33) NCI, the leader in nutritional education and application. (1:01:30) The origin story of NCI. (1:04:50) Featured Guest/People Mentioned Jason Phillips (@jasonphillipsisnutrition)  Instagram Joe