Future Hindsight

Surveillance Capitalism Surveillance Capitalism is the dominant economic logic in our world today. It claims private human experience for the marketplace and turns it into a commodity. Vast amounts of personal data are necessary -- often harvested without our knowledge or consent –- in order to predict future behavior. Surveillance capitalists create certainties for companies by modifying people's behavior. Instrumentarian Power Instrumentarianism seeks to modify, predict, monetize, and control human behavior through the instruments of surveillance capitalism, our digital devices. Having mined all of our data, instrumentarians can tune and herd users into specific actions through triggers and subliminal messaging. It is ultimately a political project intended to install computational governance instead of democratic governance. Protecting Your Privacy A myriad of programs and apps can block tracking and scramble your location, making your behavioral data less accessible or even inaccessible. Since instrumenta