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Synopsis

In this episode, we dive into SEMA 2024 Product Predictions! Join us as we explore the hottest trends, upcoming innovations, and big shifts in the automotive and detailing industry that we expect to see at SEMA this year. From advanced ceramic coatings and eco-friendly products to smart detailing tools and EV-friendly solutions, we cover everything you’ll want to keep an eye out for at the show. But it’s not just about the products—2024 is also seeing some major business moves. We discuss the recent trend of bigger companies buying up smaller, innovative brands and how investors are backing new detailing brands with influencers as the faces. The result? Some of your favorite “influencer brands” might not be as independent as they appear. Learn why it’s essential to know the real players behind the products you’re using and how this impacts transparency in the industry. Whether you’re a professional detailer or a car enthusiast, this episode is packed with insights to help you stay ahead of the curve. Tune in