Adexchanger
Back To Marketing Basics, With Back Market’s New CMO
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:51:54
- More information
Informações:
Synopsis
As the former CMO of Sonos, Joy Howard’s job was to make people want to buy new electronics. Now, as the recently appointed CMO of Back Market – an online marketplace for refurbished electronics – it’s her job to convince them not to.
